The founder

Jonathan Thursby

Camera engineer. Inventor. Business builder. A career connecting the practical demands of production with new uses for imaging technology.

A practical beginning

The problem comes first.

Recovered archive image associated with Eastern Video’s BTCC work
BTCC image from the recovered EV archive.

EV’s own account traces Jonathan’s route from Anglia TV to rally-car cameras, World Rally Championship work, offshore powerboats and Top Gear before the move into downhole imaging. EV’s published founder history

Before compact action cameras became commonplace, Jonathan was building complete filming systems around separate cameras and tape recorders: mounts, batteries, controllers, microphones and interfaces. In his account, the engineering was as important as the shot, with vibration, heat and water each demanding a different solution. Building the camera systems · 24:00–27:27

Jonathan dates the core motorsport minicam period to 1993–2004, covering WRC, the British Rally Championship, BTCC and offshore powerboat racing. This date range is his account; it is not presented as a recovered newspaper credit.

A contemporary 2002 industry article names Jonathan and Eastern Video in its reporting on miniature cameras, including WRC work. Arabian Business, 2002

Behind the cameras

Making the shot possible.
Keeping the production moving.

Jonathan remembers Top Gear’s Botswana production as a job that drew on his whole skill set. Keeping cameras working in heat and dust was only part of it; he and the team also helped keep the cars running. Jonathan on Botswana · 4:09–5:04

His account of Richard Hammond’s car, Oliver, captures that hands-on approach. After the river sequence, he recalls working with the team on the engine, distributor and fuel lines, getting the car running again and driving it back to camp. The Oliver story · 8:59–10:52

The same practical experience led beyond television. Jonathan describes recognising that the skills used to protect cameras in racing and marine environments could answer a different problem: reliable images from inside an oil well. From filming to oil wells · 5:04–6:41

How that became EV Offshore ↗

Selected milestones

Experience that crossed industries.

1990s

Specialist broadcast cameras

EV’s history describes a progression through British rallying, WRC, Formula 1, yacht racing and Class 1 powerboats. EV company history

1999

Founding EV

EV identifies Jonathan as its founder in 1999 and describes the adaptation of extreme-environment camera experience for the energy industry. EV founder record

2007–2011

Selected screen credits

Selected IMDb credits include Top Gear’s Polar, Botswana, Vietnam and Bolivia specials, plus the separate Clarkson films The Italian Job and Powered Up.

View individual credit records

Selected records, not an exhaustive filmography or an endorsement by the productions.

2012

A new chapter for Epic Studios

Epic records its acquisition by Jonathan’s Extreme Video in 2012, followed by development of the studio and production business. Epic’s history

2017

Named inventor

The US camera-assembly patent US9787881B2 names Jonathan alongside Shaun Peck and Matthew Gibson-Ford; it records EV Offshore as assignee and a 2017 grant. Published patent record

Inventorship is part of the founder’s track record, not a claim that JJR owns the patent.

February 2025

A change of role, not an abrupt end.

Jonathan left his main role at EV in February 2025 and continued doing contract work afterwards. This role and contracting timeline is based on Jonathan’s own account, separately from the published acquisition history.

From the archive · Eastern Video

The early work,
on film.

An archive promotional film from Eastern Video, shared by Epic Studios on YouTube.

Original upload title: “old promo Eastern Video”
Duration: 4 minutes 36 seconds.

Watch on YouTube ↗
Thumbnail from the Eastern Video archive promotional film

The player loads only when you choose to watch.

Archive interview · Epic Studios · 2016

Top Gear, Epic
and the stories behind them.

Jonathan discusses specialist camera work for Top Gear, the development of Epic Studios and the memorabilia auction planned at the time. Published by Epic Studios on 15 July 2016; the auction references are historical, not a current event.

Original upload title: “AN INTERVIEW WITH JONATHAN – BBC’S TOP GEAR & THE EPIC AUCTION”
Duration: approximately 14 minutes.

Watch on YouTube ↗
Thumbnail from the 2016 Epic Studios interview with Jonathan Thursby

The player loads only when you choose to watch.

The next chapter

Experience is a starting point.
Evidence is the next step.

JJR’s partnership conversations draw on this history without treating a past success as a promise of future returns. Every business and new technology project has to be understood on its own merits.

We welcome people who can contribute operating experience, routes to market, development capability or appropriately structured capital.

How we approach partnerships ↗

Partnerships & investment

Let’s discuss what comes next.

We welcome open partnership enquiries and conversations about investment in specific businesses.

Start a conversation